A man in retirement has time on his hands. That's a truism, if ever there was one. Nevertheless, even though it's many years since I hung up my quill, I like to think my quiet, measured voice still resonates in the corridors of power.
Or, in this case, in the aisles of my local Sainsbury's. My subject today is Nuts - or, more precisely, I'm about to let you into one of Bill's ways of saving 33% on the price Sainsbury's would like you to pay for their Pine Nuts.
Pine Nuts, as any decent Italian worth his garlic, basil leaves, parmesan cheese and olive oil will tell you, are an essential ingredient in the classic Ligurian recipe for pesto. As a devotee of pesto, you will understand if I pay more than an ordinate amount of attention to the price of pine nuts. You can't make an omelette without eggs, and you can't make pesto without pine nuts (unless you buy one of those commercial brands that seems to think it's acceptable to substitute peanuts for the real thing).
On a recent foraging trip, I noticed that Sainsbury's appeared to have re-packaged their Pine Nuts, and that the price had increased by 50p per hundred grams. Have a look at this:
As you can see, they're promoting the product as a 'snacking' nut. You'll find it near the fruit and veg, and will be invited to pay £1.99 for 100grams.
That's all very well, but if you take the trouble to walk ten yards and find the 'cooking ingredients' section, you'll find the humbler version of the Sainsbury's Pine Nut still available for just £1.45 for 100grams.
If this was Bologna, housewives would be taking to the streets in protest. And I, for one, wouldn't blame them.

Showing posts with label Pine Nuts. Show all posts
Showing posts with label Pine Nuts. Show all posts
Monday, 14 July 2008
Going Nuts
Posted by
Bill Blunt
at
22:30
8
Readers have wept
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